|
.
Ask the Experts
.
Question:
How long is a
listing contract in effect?
.
Answer:
It depends.
When the real
estate agent comes to your
house, you decide how long you
want to commit to that agent.
The agent
analyzes the current market, how
quickly houses are selling, the
condition, location and price of
your house in comparison to the
rest of the market, and whether
your house is typical to the
area.
Then the agent
will determine how long they
think it should take to sell
your house, taking all those
factors into account, adding a
reasonable cushion.
The cushion is
necessary because listing time
is a subjective analysis and
also because real estate markets
change, sometimes very quickly.
Once you both
have your ideas in mind, then
you and the agent negotiate
until you come up with something
both of you can accept. Or
until you both decide that
agreement is impossible.
You see, once you
list the property, you don't
spend your money
to market the home. The agent and
his company spends their
money.
If they don't have a
reasonable expectation of
selling your home within the
time you are willing to commit
to, they will be spending their
money on your behalf , much less earning a profit.
without any expectation of
earning it back, plus making an
income.
Most agents spend
a HECK of a lot on marketing and
expenses each year, much more
than most people realize.
Much more than
most people taking real estate
tests realize, too.
So, if you and
the agent reach agreement on how
long the listing should be, you
put that length of time in the
listing agreement, and that is
how long the listing contract
remains in effect.
How long is that?
It depends.
|